RUXSACK

Made with Adobe Illustrator and Photoshop

Ruxsack is a fictitious backpack brand representing adventure and reliability. Below are multiple standard banner sizes with targeted branded messaging conveying an outdoors lifestyle and long-lasting reliability, juxtaposed with imagery to reinforce branding.

Production Banner Ads

Mobile Email Design

Below is a prototype email design for opt-in subscribers to the Ruxsack brand. The copy is compact and to the point to support the brand's tone of "No BS," "practicality," and "reliability." The goal of this email is to promote the release of an improved backpack in the collection. This design has two CTA buttons to generate more conversions, and concise copy to generate engagement through curiosity. The color accent is meant to draw the reader's attention and support overall branding, Made using Sketch.

Figueroa Mountain Brewing Co.

Made with Adobe Illustrator and Photoshop

Below are marketing materials such as table stands, promotional cards, online and print flyers created by taking existing assets and juxtaposing them accordingly to convey the desired message.–all produced for in-house and promotional purposes.  The end results were produced collaboratively with the direction and approval from the supervising manager as following brand guidelines. 

Soft

Made with Sketch, InVision, and Adobe Photoshop

Soft is a personal project, and an app prototype. The purpose of this app is to display a portfolio-like display of paintings and photography. The streamline design allows users to navigate the app clearly and quickly to view the images. All images were made to iPhone specs using Adobe Photoshop. Each screen was created using Sketch, and made functional using InVision.